Hi All,
For Africa to bridge the gap with the developed world, a contemporary approach to leadership and management must shape its trajectory.
The Brave Group, in its pursuit of tangible benefits for every member of its ecosystem, disrupts conventional advertising models, challenges equity assumptions, and questions outdated practices in client-agency relationships.
With a determination to carve a new path and establish a replicable model extending beyond the advertising and marketing domain, Musa is inspired by what Singularity University terms a ‘massive transformative purpose. He invites others to join this transformative journey.
By interweaving anecdotal examples and personal reflections with a practical theory of change, The Brave Code serves as an inspiration for young entrepreneurs, professionals, and trailblazers in Africa. It encourages them to play a pivotal role in unlocking the immense potential that the continent holds. The Brave Code explores Musa’s journey with Brave Group to pioneer a shared-value creative enterprise as a blueprint for other organisations in Africa.
Date: 30 April 2024
Fee: No cost
Delivery Mode: On Campus Venue GIBS – Illovo
Contact: Nhlomoleng Sinthumule: +27 11 771 4293
SinthumuleN@gibs.co.za
